About us.
At Body Wisdom Styling Co. our mission is to help individuals discover the colors that enhance their natural beauty and boost their confidence. We believe color is a powerful tool for self-expression, and our goal is to make personalized styling and color analysis accessible, empowering, and enjoyable for everyone. Guided by values of authenticity, inclusivity, and simplicity, we provide expert insights to help you look and feel your best—every day.
Our Certified Image Consultants follow the 4X4 Color System. The 4×4 Color System (also called the 16‑Season system) is widely regarded as a refined evolution of conventional 4‑season color analysis. Our Consutants offer superior service because they use the scientifically grounded 4×4 Color System– 16 Seasons®, which provides a highly personalized and accurate approach to color analysis. With advanced training in color theory, body shape, and style alignment, these consultants deliver tailored recommendations that enhance each client’s natural features and personal brand—offering results that are both visually impactful and confidence-boosting.
The 4×4 Color system is the only system that is patent pending, fully accredited and recognized by major global professional bodies (AICI, ANSI/IACET). We offer our personalized color and styling services both in-person and online, making them accessible to clients around the world.
The Steps…
01
Client Intake & Style Goals
We begin with a short consultation or questionnaire to understand your lifestyle, preferences, and goals—whether you’re revamping your wardrobe, preparing for an event, or simply curious about your best colors and styles.
02
Personal Color Analysis
Using seasonal or tonal analysis, we determine your ideal color palette based on your skin tone, eye color, and hair color. You’ll discover which hues highlight your natural beauty and which to avoid.
03
Body Shape & Proportion Assessment
We evaluate your body type to identify silhouettes and clothing cuts that flatter your shape and reflect your personality and goals
04
Style Personality Profiling
We explore your personal style preferences (e.g., classic, bohemian, minimalist) to build a look that feels authentic and confident.
05
Wardrobe & Outfit Recommendations
Based on your colors, shape, and style profile, we offer tailored wardrobe suggestions—including color-coordinated outfits, must-have staples, and tips for mixing and matching.
06
Personalized Color & Style Guide
You’ll receive a customized digital or printed guide summarizing your color palette, style tips, and outfit ideas to support you in shopping and dressing with confidence.
Our Company Founder
Dana Skaf is the founder of Body Wisdom Styling Co. and a certified image consultant dedicated to helping individuals look and feel their absolute best. With over 25 years of experience in healthcare and corporate environments, Dana brings a unique blend of professionalism, empathy, and a sharp eye for style to her work. Her entrepreneurial spirit and passion for personal transformation led her to create a suite of services that not only enhance outer appearance but also foster inner growth and confidence.
Through Body Wisdom Styling Co., Dana specializes in personalized color analysis and styling solutions designed to elevate personal branding and instill lasting confidence. Her approach is deeply rooted in the belief that how we present ourselves to the world can powerfully shape our mindset, opportunities, and overall sense of self.
Complementing her image consulting work, Dana is also the visionary behind Body Wisdom LLC, the parent company of both Body Wisdom Breakthru Weight Loss & Nutrition and Body Wisdom Yoga Studio in Bullard, Texas. These wellness ventures reflect her holistic view of personal transformation—where style, health, and mindfulness intersect to create sustainable change.
Driven by the profound impact of yoga in her own life, Dana became a 200-hour Registered Yoga Teacher (RYT) and opened Body Wisdom Yoga Studio to share this life-enhancing practice with others. She teaches Hatha, Restorative, and Foundation yoga, guiding students through intentional movement and breath to explore their potential, connect with their bodies, and find moments of peace both on and off the mat. At her studio, Dana has cultivated a supportive and inclusive community where individuals of all levels are welcomed and encouraged to discover their inner strength and wisdom.
Whether through wardrobe transformation, wellness coaching, or mindful movement, Dana Skaf’s mission is to empower others to live with clarity, confidence, and authenticity. Her unique integration of style expertise, professional insight, and holistic wellness makes her a trusted partner in transforming not only image but mindset and lifestyle.